American Toy Manufacturer

We are Kids Preferred. Our mission is to dedicate ourselves and our resources to create superior quality, innovative soft toys and gifts for children of all ages using unique, playful designs that help instill a love of learning and create everlasting childhood memories. For more than two decades, Kids Preferred has been steadfast in our commitment to bringing superior quality and uniquely designed products to the marketplace at value retails. Our fundamental beliefs and high standards enable you, our customers and consumers, to rely on Kids Preferred for soft toys and gifts of utmost quality that are reliable and safe for infants and children. 

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